The CEO pointed out the new strategy to establish a global tech brand.
The Huawei group had sold its daughter to Chinese investors in November, giving her independence. Honor was previously so badly affected by the massive US sanctions on components and Google services that the future was at risk.
The aim is to address all target groups and channels with smartphones, wearables and mobile computers – so far, due to the strategy of the Huawei Group, Honor’s focus was more on younger buyers and sales via online retailers and its own shop.
The current workforce comprises almost 8,000 employees, more than 50 percent of whom are involved in R&D. In five R&D centers and over 100 innovation laboratories around the world, Honor develops high-performance technologies that make people empower you to become a better version of yourself. ”
Without the restrictions imposed by the US sanctions, partnerships with such as AMD, Intel, MediaTek, Micron Technology, Microsoft, Qualcomm, Samsung, SK hynix and Sony have already been concluded. Customer service is also guaranteed with 3,000 service centers in 82 countries and regions.
With the View 40, a new smartphone was also shown, which is initially only intended for the Chinese market. It has a large 6.7-inch Amoled display and is powered for the first time by a 5G-enabled MediaTek Dimensity 1000+ chipset. However, the CEO has not yet explained when this or other new Honor smartphones will come to Europe.