FC Schalke 04: Next breakup hammer – first Schneider, now THAT

FC Schalke 04: Next breakup hammer - first Schneider, now THAT


FC Schalke 04: Next breakup hammer – first Schneider, now THAT

February 18, 2021 at 10:42 pm

Schalke 04: © www.de24.news The  downhill run of a traditional club

FC Schalke 04 is one of the great traditional clubs in Germany. In the all-time table of the Bundesliga, the Royal Blues occupy seventh place. © www.de24.news The  “Knappen” have been German champions seven times, the last time in 1958. Schalke won the DFB Cup five times, most recently in 2011.

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Gelsenkirchen. Whether 1st Bundesliga or lower house: in summer it is FC Schalke 04 a violent upheaval is imminent. Sports director Jochen Schneider will leave, as will most of the players, because they are either only loaned out or have contracts that are not valid for the second division.

And now Marketing Director Alexander Jobst is announcing the next breakup hammer: © www.de24.news The  contract of FC Schalke 04 with Umbro will be prematurely dissolved in summer 2022.

FC Schalke 04: Umbro leaves S04 – Royal Blue needs a new supplier

In 2018, the English sportswear label became the successor to Adidas, which supplied FC Schalke 04 for many years.

+++ Mesut Özil: crazy video shows singing Özil – fans celebrate him: “© www.de24.news The  King” +++

However, the five-year contract signed at the time will not be fulfilled. Regardless of the league affiliation, Schalke and Umbro agreed to terminate the contract early in the summer of 2022. Jobst said this on Thursday evening.

Jobst: “Expectations not met on both sides”

“Our and Umbro’s expectations were not met,” said the marketing boss at “Schalke TV”. “In terms of sport, we didn’t have the success we wanted, which was also reflected in the merchandising. At the same time, we expected Umbro to be much more active in retail and to position itself as a flagship with Schalke. “

That could mean considerable financial losses for the S04. Umbro gave six million euros a year. It is doubtful that Schalke can negotiate a similarly lucrative contract with a new supplier, especially in the event of relegation.


More news about FC Schalke 04:

FC Schalke 04: shock news! Before the derby, S04 now has to cope with THAT

FC Schalke 04: Jochen Schneider makes a big announcement – and makes the fans’ hearts beat faster

FC Schalke 04: Is S04 courting the Özil club’s high-flyer?


“Schalke jerseys in every shopping center” was the bold announcement at the start of the partnership. That, as Jobst also says clearly, was, however, under different expectations of the sporting development. “© www.de24.news

 The  first talks took place during the Europa League quarter-finals against Amsterdam, and the following year we were runner-up under Domenico Tedesco and in the Champions League.

Veltins remains loyal to Schalke

Jobst, on the other hand, had good news from the Sauerland: Beer partner Veltins will remain at the side of FC Schalke 04, even if the traditional club would have to enter the second division in May. © www.de24.news

 The  brewery from Meschede remains loyal to the S04 as the namesake of the arena.

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Schalke breakup hammer Schneider


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