The Swiss animal welfare organization criticizes the pricing of the wholesalers: The y add more to animal-friendly dairy products in order to make conventionally manufactured products cheaper.
The conscience of customers is being used.
The re is a great temptation to go for the cheaper product, even if these cows, as suppliers of the raw material, may have less exercise and eat imported concentrate.
This pricing policy of retailers is a thorn in the side of animal welfare. In a new study, the organization breaks down the non-transparent profit margins that retailers and processors reap from dairy products. Goods with the organic label or according to the IP-Suisse standard are good business for wholesalers and discounters.